If you have a Guide subscription, you can access the PDF version of the dashboard anytime.
The dashboard can be viewed from both the brand management screen and the facility management screen; however, the available sections differ between the two.
For details, please refer to the section titled “Differences Between the Brand Management Screen and Facility Management Screen Dashboards.”
Item | Discription |
Event | Event = An event is defined as a user performing any of the following actions: Clicking a button on the content Scrolling the page Viewing the page Downloading data Actions other than those listed above are not counted as events. |
Unique user | Unique Users per Day This refers to the number of unique users in one day. Unique users are counted based on the number of unique device (or browser) IDs for each event date. Example: On January 9, 2025, if one customer uses a single smartphone to click multiple times on contents like "FAQ" or "Tourist Information," it will be counted as one unique user. |
Average Session Duration | Average time spent per session (in seconds). Calculated as: Total duration (seconds) ÷ Number of sessions. |
Bounce Rate | The percentage of sessions that resulted in a bounce relative to the number of users. Calculated as the number of bounces divided by the number of sessions. *Bounce is defined as a user who scanned the Guide QR code but spent less than 10 seconds with it open, viewed fewer than 2 pages, and did not click on any content. In other words, the user scanned the QR code but immediately closed it without using the content. |
Item | Dispriction |
Trends in Usage by Period | Graph of daily session count trends. |
Device Language | Languages of the devices used by accessing users. |
Top 10 User Countries of Origin | Countries of the users who accessed. |
Item | Discription |
Most Viewed Content | The name of the most viewed content during the specified period is displayed. |
Users Who Viewed | The number of users who viewed the content during the specified period is displayed. |
Most Engaging Content | Here, "attractive" is defined as content with high engagement. The average session duration for each content is calculated, and the content with the longest viewing time is displayed as the most engaging content. |
Duration of Stay (seconds) | The content's dwell time (time spent) is displayed. |
Content Usage Status | Graph of session counts by content. *Note: The overview of content-specific usage is not displayed on the brand management dashboard. It can only be viewed on the facility management dashboard.* |